znscr.parentNode.insertBefore(zergnet, znscr); The 30,000 square foot plant in Appleton, Minnesota was originally a Del Dee Foods plant. It’s easy to drink the Kool-Aid — or the sustainably bottled spring water — in the company of the Smiths. The result: a 74% reduction in carbon emissions compared to a standard plastic water bottle. With the help of his parents, Will Smith and Jada Pinkett Smith, in 2015, he founded JUST Water, selling responsibly sourced water from upstate New York that … All Rights Reserved. Read our Just Water review today to learn more. Sign Up For The TVOne Newsletter! Will Smith, who is the co-founder of Just Goods and father of Just Water founder Jaden Smith, said: “ While Jaden was surfing as a young kid, some plastic water bottles floated by him and he soon realised that they were dirtying our oceans and killing the environment. We only bottle a fraction of their excess spring water, and we pay fairly for it, which puts money back into their community. Madame Clairevoyant: Horoscopes for the Week of December 28, A Woman Falsely Accused a Black Teenager of Stealing Her Phone, The Spectacular Rise and Fall of 2020’s Buzziest Wine, All the Time I Wasted Trying to Please Indifferent Men. Our JUST cartons start life in only two dimensions. The Smiths follow in the footsteps of other celebrities who are passionate about the environment. It has a high pH of 8.0, so it’s naturally alkaline. We are traipsing through the woods outside of Glens Falls, the small town in upstate New York where Just Water’s distinctive rectangular paper water bottles are sourced and packaged, before being sent off to Whole Foods and other supermarkets nationally. Over the course of this lunch, we learn a lot of things about him. still trapped on highway @officialjaden please send help pic.twitter.com/ilchy2l7Qe, Already a subscriber? Noticing the amount of plastic used to produced water bottles, Jaden had the vision to find an alternative. Talking scents with the face of Kate Spade New York’s new fragrance. Jaden Smith launched his flavored water company with big aspirations. INTERVIEW: Jaden Smith’s JUST Water Lands Down Under. *Sorry, there was a problem signing you up. Photo by Bertrand Rindoff Petroff/Getty Images. Full Moons: A Time for Drama, Chaos, and Seeing the Truth. Shortly after we part ways, our press van pops a tire on the side of the highway about 12 miles outside Albany. Although Will and Jaden created their company in 2015, the duo told Associated Press they wanted wait until it gained momentum on its own before revealing the brand had celebrity backing. uses her platform to promote organic living and earth-friendly diets. In late 2019, Eat Just Inc. acquired its first manufacturing plant. Taraji P. Henson Reveals She Had Suicida... "For a couple of days, I couldn't get out of the bed, I didn't care. I point out that part of Just’s mission seems to be giving back to an “all-American” small-town community, the kind of community that a Calabasas-bred celebrity kid might not be that familiar with. No artificial sweeteners. How Accurate Are These Costumes, Exactly? I’m really proud to have that one as a child,” says Will, as he plows through a plate of rice and pasta, then scrambled eggs and potatoes, topped off by a slice of grilled chicken. This prompted trademark litigation with a bottled water company run by Jaden Smith that also uses the "Just" brand. We learn that he’s still friends with Alfonso Ribeiro (Fresh Prince’s Carlton) and just texted him on his birthday. 82% of every JUST Water carton is plant-derived. Jaden Smith and Drew FitzGerald went on to found JUST Water, which demonstrated a more sustainable approach to bottling water. The JUST Ripple Effect. Customers seemed entertained by the father-son duo who helped stock the shelves with JUST. Actors Jaden Smith, left, and his father Will Smith have founded an eco-friendly bottled-water company called Just, which is unveiling a new line of flavored waters next month. “Jaden is an interesting, funny, beautiful spirit. I hear him refer to someone as “brewski.” We’re just about to leave the woods to head back to town when Jaden bangs on the window of our van, asking if we have any water with us (we have countless bottles). No artificial flavors. I love water. Will and Jaden Smith stopped by the store in Tribeca earlier this week to promote the water.         zergnet.src = (document.location.protocol == "https:" ? TELL US: What do you think about their eco-friendly water company? JUST’s bottles are 82 percent plant-based, and the company has initiated long-term investments in Glens Falls, New York, the city where the water is sourced. I feel like its one of the most spiritual and interesting elements on Earth. Just Water is a lineup of eco-friendly water bottles created by Jaden Smith and other members of the Smith family. ), Our day’s excursion begins in a converted Catholic church that serves as a packaging plant, part of the company’s quest to revitalize the local community. Jaden Smith enjoyed an afternoon of surfing in Malibu, California on Monday, wearing a black Ripcurl wet suit and gold chain as he paddled through the waves and got up on his white surfboard. I’m thirsty, and I was still forced to drink out of plastic. There are only a select few Target stores in the country that carry JUST Water on the shelves. While the Smith family have long been listed as investors, only recently has the extent of their involvement become public; yesterday, a small group of reporters were bussed three hours from New York City to see the finished product.“That was an absolute conscious decision for us to kind of like move in silence and like not let people know that we’re so heavily involved, that we’re the founders,” Jaden explains.     })(); (function() { We all grew up in different worlds, but that doesn’t mean we can’t relate at the end of the day. “It’s lit!” says Jaden. Infused Water. Why do people say ‘cheese’?” (Today I learn that Will Smith really loves dad jokes. 100% spring water infused with USDA organic fruit essence. I ask if we can take a selfie holding the Just bottles up to our ears, and he obliges. We’re all thirsty. If you have seen recent paparazzi photos of Jaden Smith holding a box of water to his ear, you may have thought — not unreasonably — that the 18-year-old teen mystic was just attempting to commune with the H2O molecules, or perhaps pioneering a … In all other ways, he resembles a dad chaperoning a school field trip. Physically, he resembles an action hero — super-jacked, extremely handsome — sporting jeans, a white shirt, and pristine white Air Force Ones. Drew and Jaden brought together a team of passionate and experienced innovators to address the problems that climate change and resource scarcity have on communities of color. Jaden scans the street approvingly. If you freeze anything on Earth, it will get smaller, but water expands when you freeze it. Taking place this weekend, the Virgin Sport ASICS London 10K race (organized by Richard Branson’s Virgin Sport company) will be plastic-bottle free thanks to a new partnership with JUST Water—a sustainable water brand owned by father-and-son team Jaden and Will Smith. “It’s lit,” he says approvingly. Jaden's environmental consciousness was born when he was out surfing at about age 10. Jaden Smith Receives an EMA Futures Award for his Contributions to the Environment with JUST Water Tetra Top Carton Bottle. “I feel like the thing with water fountains is people not really trusting a water source that’s been outside. Not even forced — I had no alternatives.”, Perhaps he should come up with a way to make more innovative water fountains, I suggest, to cut down on bottled water usage. If the full moon were a house party, it would be totally out of control.         znscr.parentNode.insertBefore(zergnet, znscr); Will Smith Shares Funny Throwback of Jaden Smith's First Sip of JUST Water The actor and his son started the company in secret many years ago. It’s super cool,” he agrees. Will and Jaden Smith founded JUST in 2015 to provide a green alternative to plastic bottles and to invest in communities. Our Water; Our Packaging; Our Community; Our Co-Founder; Impact Water is not an unlimited resource. In lieu of 19,000 plastic bottles, runners will receive cartons of JUST water at the finish line this year. We took a lot of care in creating our packaging. November 03, 2016. In 2020, swiping feels a bit like interacting with strangers in a crowded bar. How Representative Jamaal Bowman Will Get It Done. “Primarily we want to do something that is good for the world, that starts to move in a direction, even if it’s just consciousness — even if it’s just people start paying attention.”. About Us. “I feel totally connected to water. Hydraaaaaation.”. JUST is a system that’s out to change everything. Jaden surreptitiously reaches around to his back pocket and silences it. Will and Jaden Smith have created an eco-friendly water company called Just. Will Smith Creates Eco-Friendly Water Company With Son Jaden. Water in Woolworths and 7-Eleven stores across Australia this weekend naturally alkaline water. 'Ecstasy ' Fletcher has … even the smallest ripple can make a.! Two-Shoe collaboration coming soon with an atypical partner: Jaden Smith … by. Bailey ’ s take a selfie holding the door for us to innovate on water fountains. ” with conviction. Will flow up the bark of the most spiritual and interesting elements on Earth engages us, for new. 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